During the week of 26th May to 30th June 2023, This Morning are running another week of their new competition on the show, back for another week’s run.

The general idea is entrants have an opportunity to win up to £12,000 via a paid entry on the ITV Win website. A winner will be chosen from all the entries to play on the show at midday, and will initially win £6,000 just by being selected to play and answering the phone. The winner will then play a game to increase their win.

The increased prize involves selecting four boxes from 12 in total, with each selection able to win an additional £1,000 on top of the initial £6,000 – giving a maximum possible win of £10,000 in each game at midday, plus a chance to increase the total to £12,000 by answering a question. That’s a total possible prize of £12,000 each day – hence the name 12 at 12!

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Summer 2023 sees the latest big money ITV competition run through June and early July.. It’s similar in format to the half a million pound giveaway that happened back in late September and October last year, and also another quarter of a million pound giveaway back in February 2023.

This time, there’s £250,000 in cash up for grabs, so half the cash of October’s prize but there’s a twist compared to the normal competition format on ITV’s shows.

Let’s try to explain it as clearly as we can!

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For February 2023, ITV are running their first big cash prize competition of the year. It’s similar in format to the half a million pound giveaway that happened back in late September and October last year.

This time, there’s £250,000 in cash up for grabs, so half the cash of October’s prize but there’s a twist compared to the normal competition format on ITV’s shows.

Let’s try to explain it as clearly as we can!

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If you’ve watched more than a few minutes of ITV’s weekday breakfast news programme, Good Morning Britain, you’ll almost certainly have spotted a competition segment – probably with Andi Peters.

For years we’ve been familiar with the premium rate text codes and phone numbers, the paid online entry processed by PayPal, and the slightly more cumbersome (but much cheaper) postal entry that will cost you a stamp.

More recently, GMB competitions have featured a QR code as a quicker way to reach the competition entry form.

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ITV run a huge number of competitions each year, with their website showing at the time of writing (September 2022) that they’ve given away well over seven million pounds in cash in the last twelve months.

Winners are contacted by ITV in line with their competition terms and conditions, which usually means up to five weeks after the competition closes.

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It’s been a long time since we’ve seen a competition grab the attention of so many people quite like this ITV competition has done, since it launched on GMB back in May 2020. It’s grown into something that you even hear people talking about when you’re out and about, laughing about the surprise in a winner’s voice, or why so many people fail to answer the phone.

Free Cash Friday runs on Good Morning Britain between 8.15am and 9.00am on Fridays when the competition is run, and between 9.30am and 10.00am on Lorraine Kelly’s show.

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As Free Cash Friday takes a well deserved break, there’s no rest for Andi Peters as he’ll be heading off around the UK to Wake Up A Winner with a £3,000 prize on Thursday 9th September and Friday 10th September 2021!

With the kids heading back to school, there’s a great chance that the King of Competitions will gatecrash a family trying to get out of the front door, but who would argue with that in exchange for a chance to win three grand from ITV’s bank account?

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Ever since we started this website, we get asked the same questions about competitions, and today we’ll address one of the ones we regularly get asked about ITV competitions.

It’s something that we’ve almost done several times before as the answer is quite simple, but still we get questioned about it!

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There’s been an odd trend over the last few years with ads on TV suggesting that you search for them rather than go directly to their website. ITV themselves have now got in on the act, so rather than saying go to itv.com/win to enter their latest competitions, they say Search ITV Win instead.

Before we go any further – if you’re looking to enter, here’s our page on ITV Win competitions.

When you make a lot of your money from selling advertising, as commercial TV stations do, it seems a bit odd to be telling people to go to Google or Bing first and search for them there instead.

There is a reason this happens though, and it’s not what you might think!

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