Ever since we started this website, we get asked the same questions about competitions, and today we’ll address one of the ones we regularly get asked about ITV competitions.
It’s something that we’ve almost done several times before as the answer is quite simple, but still we get questioned about it!
There’s been an odd trend over the last few years with ads on TV suggesting that you search for them rather than go directly to their website. ITV themselves have now got in on the act, so rather than saying go to itv.com/win to enter their latest competitions, they say Search ITV Win instead.
Before we go any further – if you’re looking to enter, here’s our page on ITV Win competitions.
When you make a lot of your money from selling advertising, as commercial TV stations do, it seems a bit odd to be telling people to go to Google or Bing first and search for them there instead.
There is a reason this happens though, and it’s not what you might think!
Sometimes it’s just like buses – two birthday competitions in quick succession! Hot on the heels of Andi Peters celebrating his 50th birthday and giving away £100 to 50 viewers, now it’s the ITV Win website’s turn to have a party.
It’s hard to believe that it’s been four whole years since the launch of the one stop shop for ITV competitions, back in 2016 it pulled all the pages from all of the shows into one place. With that 4th birthday comes a new competition to win a grand, and you can find the details here.
If you’re an avid daytime TV fan, you’ve no doubt spent more than a few minutes with Phil and Holly, or Eamonn and Ruth on This Morning. They’ve all been a fixture on the TV schedules for years – and part of that daily dose of TV magazine culture in the competitions.
On nearly every show there’s a prize draw promotion, and part of that is a big wad of cash, sometimes on its own, and sometimes along with a car or incredible holiday to win.
For several years now, you’ll have been able to visit us here at EnterCompetitionsOnline.co.uk to catch up with the latest prizes if you’ve missed them on the shows. It’s been a bit of a labour of love for us, growing to where we are today.
Every so often the ugly rumour surfaces that competitions are fixed (not just the ITV comps, it happens all over the place – we’ve even been asked if the lottery is rigged!).
One of the big problems is that the internet lend itself well to something called clickbait – you’ll see a lot of it at the bottom of articles on less reputable websites, and even on tabloid newspaper sites too.
The reason it’s rampant on the web is that everyone’s fighting for your attention, and we’re all drawn (by definition) to clickbait style headlines. Usually they’ll be shocking, or make outlandish claims in the headlines, but when you actually read the story, it’s far less incredible than it’s made to sound.
Have you seen the ads for Winsday on ITV and wondered what it’s all about? You’re not alone.
It would appear that the ITV Win team have gone for the curiosity angle with the short burst style of their ad break promotions, but it seems they’ve somewhat missed the mark.
A lot of the ads seem to be half hearted rebadged versions of the ones that have previously been used for the big cash competitions that run every three or four months.
They’ve had some pretty powerful campaigns running during those periods, like the one on a roller-coaster, and ITV Win presenters Andi and Alison in their mock up flat talking winning big.
Back when we first created this website, it was usually the case that the main shows on ITV all had their own competitions, with the exception of Lorraine, who has always tended to share the GMB competition (and before that GMTV and Daybreak).
That meant that there was a separate competition for each of the breakfast show (currently Good Morning Britain and Lorraine), This Morning and Loose Women. More recently though, and we expect this to continue to be the case for most of the time, This Morning and Loose Women have also shared their prize draw. The reasoning behind it is that it means both shows can have a bigger prize, and presumably that encourages more entries for ITV Win too.
Eagle eyed viewers might have noticed the lack of a viewers competition in recent editions of the ITV game show ‘Who Wants To Be A Millionaire?’.
While the show has been back on air in the evenings during the lock-down months, they’re actually repeats from (mainly) the last series. There were a few very notable contestants winning huge sums of money, including a teacher that hit the (nearly) jackpot with half a million pounds.